Your customers are searching. Are they finding you?
Custom Web Design & Mobile App Development in Green Bay, WI
We build your business a professional website or native mobile app — completely free. Then host, maintain, and optimize it on a simple monthly plan. Cancel any time.
The Process
How it works
We take on all the risk. You only pay once you're live and happy.
We Build Your Site
Tell us about your business. Within 48 hours, we design and develop a fully custom website — no templates, no cookie-cutter layouts. You get a live preview before committing to anything.
Custom design · Mobile-first · Lightning fast
You Review & Approve
We send you a link to your finished site. Review every page, every word, every image. Request any changes you want — we revise until you love it. Zero pressure, zero cost until you're thrilled.
Unlimited revisions · No obligation
Go Live & Stay Found
Once approved, we launch your site with your domain and handle everything: hosting, SSL security, updates, backups, and ongoing SEO so you rank on Google — and get found by AI tools like ChatGPT.
Hosting included · SEO maintained monthly
No contracts. No long-term lock-in. Cancel anytime.
Work
Live clients and the specs
that got us there.
Our live client and in-house products are marked below. The demo builds underneath are bespoke example sites — one per industry — showing the design range we'd bring to your business.
ⓘDemo builds below use fictional businesses and stock photos to showcase our design range. Your site would be built around your real brand, content, and photos.
Wayne's Walleye World Guide Service
Fishing charter site for the 2024 World Champion walleye guide.
Web Design · Live Client
Wisconsin · Great Lakes
AXLY.pro
Free OBD2 diagnostic & track timer iOS app. Live engine data, ECU coding, drag-strip timing, AI code explanations.
Mobile App · iOS
Built in-house · Available on the App Store
ThesisTrade
AI-reasoned algorithmic trading platform. Claude evaluates every trade, GPT-5 Mini classifies live news, approved decisions execute as real brokerage orders — ~12,000 AI decisions/month in production.
SaaS · AI Integration
Built in-house · thesistrade.app
Maple Street Kitchen
Restaurant · Café
De Pere, WI
The Tin Roof Tavern
Bar · Tavern
Green Bay, WI
Juniper & Co.
Boutique · Retail
Appleton, WI
Ironside Barber Co.
Barbershop · Booking
Marquette, MI
Blackbird Tattoo Co.
Tattoo Studio
Green Bay, WI
Apex Auto Detailing
Auto Detailing
Green Bay, WI
Want to see what we'd build for your business?
What We Build
Everything your business needs.
Nothing you don't.
Every site we build ships with the same professional foundation — no upsells, no surprises.
Included in every build
Industries We Serve
We've built for businesses like yours.
Restaurants & Bars
Menus, hours, reservations, events
Home Services
Plumbers, electricians, HVAC, contractors
Salons & Spas
Booking, services, staff, gallery
Auto Services
Shops, dealers, detailing, towing
Professional Services
Law, accounting, insurance, consulting
Health & Wellness
Clinics, dentists, chiropractors, gyms
Real Estate
Agents, property managers, staging
Retail & Boutiques
Local shops, e-commerce, pop-ups
Education & Tutoring
Studios, tutors, childcare, camps
Pet Services
Vets, groomers, kennels, trainers
Landscaping
Lawn care, design, snow removal
Creatives & Studios
Photography, video, art, music
Don't see your industry? We build for everyone.
Who We Build For
Every local business.
Every industry.
We specialize in Northeast Wisconsin and Michigan's Upper Peninsula — two regions full of great businesses that still don't have a website worth sending someone to.
Restaurants
Inline menus with real pricing, weekly specials, reservation links, Google Maps, and your hours front and center. We build restaurant websites that convert hungry customers — not PDF downloads that send them to a competitor.
Bars & Supper Clubs
Tap lists, weekly events, live music schedules, happy hour times, and your full food menu — all mobile-friendly. Supper clubs and sports bars deserve a site that works as hard as the Friday fish fry crowd.
Pizza & Takeout
Full menu with prices, online ordering links, pickup hours, and your phone number always visible. If someone Googles your pizza shop and lands on a bare Facebook page, they order somewhere else.
Coffee Shops & Cafes
Daily menu boards, seasonal drinks, loyalty program info, hours, and your story — all in a fast, beautiful site. Coffee shops live and die on neighborhood loyalty; your website should build it.
Bakeries
Custom order forms, seasonal menus, photos of your work, pickup and delivery info. A bakery with a great product but no website is leaving repeat customers on the table.
Tattoo Studios
Artist profiles with style specialties, portfolio galleries, a full online booking scheduler, deposit policies, and studio hours. We build tattoo shop websites with multi-step booking built in — clients pick their artist, style, date, and time without a single DM.
Don't see your business type?
Services
Four ways to grow your business online
Free builds on every plan. Click into any service below for full pricing, what's included, and real FAQs.
Websites
From $49/moCustom Website Design
Hand-coded React websites for local small businesses. Not templates, not Wix, not Squarespace. Free build, hosted and maintained from $49/mo.
See website plans →Mobile Apps
From $199/moMobile App Development
Native iOS and Android apps published to the App Store and Google Play. $0 until your app is live. We own the Apple paperwork so you never touch it.
See app plans →SEO & AI Search
Included in GrowthLocal SEO + GEO
Rank in Google local search AND ChatGPT, Claude, and Google AI Overviews. Two strategies, one plan. Bundled into Growth and Pro website plans.
See SEO services →AI Integration
From $99/moAI Chat, Review Replies, Content
Claude and GPT plugged into the tools your business already uses. AI chat assistants, automated review replies, booking bots, content engines.
See AI services →🎁 Every plan starts with a free build. You don't pay until your website or app is live.
Guaranteed SEO
Found on Google. Found by AI.
Search is changing fast. Your customers aren't just Googling anymore — they're asking ChatGPT, Perplexity, and Siri. We make sure your business shows up everywhere they look.
Traditional SEO
Google, Bing, Maps
- ✓Google & Bing search ranking
- ✓Keyword-optimized page content
- ✓Meta titles & descriptions
- ✓Sitemap + robots.txt
- ✓Google Search Console setup
- ✓Page speed optimization (Core Web Vitals)
- ✓Local SEO & Google Business integration
- ✓Schema markup (structured data)
AI SEO
NewChatGPT, Perplexity, Siri, Gemini
- ✓Optimized for ChatGPT & Perplexity answers
- ✓Clear, authoritative content structure
- ✓FAQ sections AI models quote directly
- ✓Entity-based content strategy
- ✓Natural language that AI understands
- ✓Consistent NAP data (name/address/phone)
- ✓Review integration signals
- ✓Regular content updates AI indexes
Live Client · Real Numbers
We don't just say it. We ship it.
Lighthouse mobile audit of wayneswalleyes.com — a real paying client. Run it yourself at pagespeed.web.dev.
Performance
Accessibility
Best Practices
SEO
0.7s
First Contentful Paint
0.7s
Largest Contentful Paint
0ms
Total Blocking Time
0
Cumulative Layout Shift
1.1s
Speed Index
"Best [your business type] in Green Bay" — we make sure that answer is you.
Whether someone Googles it or asks an AI assistant, your business appears. Guaranteed with every plan.
vs AI Website Builders
AI can build a site.
What happens when it breaks?
GoDaddy Airo, Wix AI, Squarespace AI, Durable — they all generate templated sites in 30 seconds. Then you own the maintenance, the SEO work, the integration headaches, and the awkward conversation with a chatbot when things break.
AI Website Builders
- ✗Generates a templated site in 30 seconds
- ✗You maintain it yourself
- ✗Lock-in — most won't let you export
- ✗$15/mo sticker → $40-80/mo real cost with add-ons
- ✗Auto-generated meta tags, often duplicated
- ✗Sub-70 Lighthouse mobile typical
Joeckel Design
- ✓Hand-built custom design in 7–14 days
- ✓We maintain it for you, ongoing
- ✓You own your domain and content. Leave any time
- ✓$49/mo flat. Hosting, SEO, updates included
- ✓Hand-tuned SEO, schema, llms.txt, structured data
- ✓90+ Lighthouse mobile out of the box
Read the full comparison for each builder:
Already on Wix, GoDaddy, or another AI builder?
We migrate. Free preview, 7–14 day rebuild, no SEO loss, your old subscription cancels the day we go live.
Get My Free Migration →AI for Local Business
Let AI handle the repetitive stuff. You run the business.
We implement practical AI tools that actually make sense for local businesses — no buzzwords, no bloat. Just tools that save you time and win more customers.
AI Chat Assistant
A 24/7 chatbot trained on your business — hours, menu, services, pricing, FAQs. Customers get instant answers. You stop answering the same questions all day.
Automated Review Responses
AI drafts a personalized, on-brand reply to every Google review — positive or negative. Stay engaged with customers without spending an hour a week on it.
Appointment Booking Bot
Let customers book via chat on your website or Facebook page. No phone tag, no missed appointments. Syncs with Google Calendar.
AI Content Engine
Monthly social media posts, Google Business updates, and seasonal promos — all written in your brand voice, ready to copy and post. No more blank-page paralysis.
Lead Follow-up Automation
Auto-respond to contact form submissions and missed calls within minutes. Most leads go with the first business that replies — make sure that's you.
AI SEO & Content Strategy
We optimize your site so AI tools like ChatGPT, Perplexity, and Google Gemini recommend your business when locals ask "best [your service] near me."
Ready to automate?
Not sure which AI tools are right for your business?
Tell us how your business runs and we'll put together a custom recommendation — no commitment required.
Nonprofits & Community
Serving your community starts with showing up online.
Churches, schools, nonprofits, and community organizations deserve the same professional web presence as any business — at pricing that reflects your mission. Verified nonprofits receive discounted rates, and for organizations whose work we believe in, we go further.
Churches & Houses of Worship
AI automation
Weekly bulletin drafting, sermon summary posts, automated giving thank-you follow-ups
Schools & Educational Programs
AI automation
Automated parent update emails, FAQ chat assistant for enrollment questions, newsletter content generation
Nonprofits & Charities
AI automation
Donor follow-up automation, impact report drafting, social media content for campaigns
Community Organizations
AI automation
Event reminder automation, meeting recap summaries, member communication drafts
Why Joeckel Design
Built for organizations that make a difference.
Verified nonprofit discount
Verified 501(c)(3)s, registered religious organizations, and accredited schools receive reduced rates across all plans. Show us your determination letter and we'll take care of the rest.
Built for trust
Donors, parents, and members need to trust you before they give, enroll, or volunteer. We build sites that communicate credibility and mission clearly.
Accessibility included
WCAG-compliant from day one. Color contrast, keyboard navigation, and screen reader support — because your community includes everyone.
Easy for your team to use
Your staff shouldn't need a web developer to update a bulletin or add an event. We build with your team's technical comfort level in mind.
We go the extra mile
For organizations whose mission resonates with us — faith communities, youth programs, local outreach — we invest more than the contract requires. This isn't just a job.
Ready to get started?
Let's talk about what your organization needs.
Tell us about your mission and we'll put together a plan — including a free preview of your new site. No commitment, no cost upfront.
FAQ
Common questions
Everything you need to know before getting started.
Get Started
Let's build something.
No risk. No cost.
Tell us about your business and what you'd like built — a website, a mobile app, an AI integration, or something else. No credit card. No commitment. We'll reply within 24 hours.